The Art of The Title

as a group we studied, on www.theartofthetitle.com, how titles in successful films are have and are currently displayed and presented to the audience, and how combining both text and music works to create dramatic effect. we also look at the use of background images and the effect and importance of selecting the right font and the write font size in order to convey the correct atmosphere in relation the the film. after having viewed and criticed a large number of different title formats, as a group we decided simplicity had a much more powerful impact. it helped to convey the idea not only of importance but also held a greater impact on the mid of the viewer as the ability to take such a bold un developed step is more memorable.